Why Our Free WordPress Plugins Aren’t Crippled on Purpose
Most WordPress plugin companies ship a free version that’s deliberately hobbled. We ship the opposite – full features for free, and you only pay whe…
Writing · Personal
Personal
Founder journey, life lessons, personal reflections, and stories beyond business.
Why Written Rules Do Not Reliably Govern AI Agents
Why a rule written into an AI agent context often fails to hold, what a new benchmark measures, and how we replaced instructions with enforced gates.…
Three Entry Points Every Data Store Needs
Every custom data store needs three entry points: a frontend, an admin screen and a REST API, all built on one shared service layer instead of three.…
A Bug Report Is a Lead, Not a Spec
A bug report hands you one symptom and two hypotheses. How our team replicates first, fixes the whole class of bug, and verifies before closing it.…
The Big-Site Readiness Checklist: 11 Things I Check Before Any List View Ships
I run this 11-point checklist against every list view we ship, because five rows in a demo will never tell you the truth about how it behaves at 2,000.…
I spent a decade inside BuddyPress. Here is why I built BuddyNext.
After more than 60 BuddyPress addons and two community themes, I rebuilt community for WordPress from scratch. This is the honest story of why, and what it took…
You Do Not Own Your Data on Any Third-Party Platform: A Founder’s Case for Self-Hosting
The X Communities shutdown is the latest reminder that you don’t own anything on third-party platforms. The 5-category data-ownership test, what I actuall…
From Student to Shipping Plugins: Building WordPress With Only Free AI in 2026 (A Solo Developer’s Stack)
I challenged myself to ship 3 WordPress plugins in 6 months using only free AI tools. Here is the exact $0 stack, the day-in-the-life workflow, and what actuall…
WordPress vs Astro in 2026: What You’re Actually Trading When You Go Static
We are in the middle of converting store.wbcomdesigns.com to Astro. So I am not writing this from a position of theory or fear. I … Read more…
Working 16 Hours a Day and Still Feeling Behind in AI
I work 16 hours a day including weekends. I love what I am building. And I still feel like AI is moving faster than I can keep up. Here is my honest take.…
The Hardest Part of Running a Dev Agency? Getting Your Team to Own Their Work
Half-cooked tasks, zero accountability, staff lacking confidence. An honest look at the daily struggles of building team ownership in a WordPress development ag…
Don’t Build What You Want, Build What the Market Needs: Lessons from Getting Stuck in a Niche
For a long time, I believed that building something you love was enough. I was wrong. This is what we learned the hard way about building what the market needs,…