Pre-Production Plugin Testing: A Workflow That Holds Up at Agency Scale
A 4-stage gate for testing plugin updates across a WordPress agency portfolio: local sandbox, staging clone, canary deploy, and full rollout. Covers wp-env, PHP…
Writing
Notes from inside the studio
WordPress, BuddyPress, Laravel, Astro, AI. Search the archive or filter by topic.
The Multi-Site SEO Stack: GSC + GA4 + SpyFu Through MCP
Running SEO across 10+ WordPress sites without a unified interface turns into tab soup. This walkthrough covers how to connect GSC, GA4, and SpyFu through MCP, …
Why the Builder Crowd Switched From ChatGPT to Claude
The indie founder and dev segment has been migrating from ChatGPT to Claude. This post tracks what changed: model quality on coding tasks, MCP ecosystem adoptio…
WordPress Management at Scale: The 100-Site Tool Stack
Running 100 WordPress sites requires a tool stack that compounds over time. Here is how to layer hosting, update orchestration, monitoring, backups, WP-CLI auto…
The Block Design Contract: Tokens, Primitives, and the Same-Family Rule
The four architectural boundaries, the 3-layer token model, the six component primitives, and the same-family rule that holds 100+ products coherent. Part 2 of …
Shipping and Maintaining Gutenberg Blocks at Portfolio Scale
Deprecations done right, the five drift patterns we catch most, the ux-audit.sh and wp-plugin-qa MCP gates, and the 22-item implementation checklist. Part 3 of …
The Block-Quality Foundation: How We Ship Gutenberg Blocks That Last
The five-file anatomy, the first seven commands, and the contract every production Gutenberg block ships with. Part 1 of the foundation we use at Wbcom Designs.…
The 10x Developer Is Back (And It’s Not a Myth Anymore in 2026)
The 10x developer claim is back in 2026 – not as a talent myth, but as an infrastructure reality. What the original 1968 data said, where the multiplier i…
Open-Sourcing Your AI Workflow: The Case for Publishing Your MCP Servers
The case for publishing your MCP servers: what you give away (code), what you keep (knowledge), and the brand and ecosystem flywheel that open-sourcing your wor…
What AI Handles for Developers, and Where Human Judgment Still Wins
A practical accounting of the AI-developer division of labor: what AI handles reliably, where it struggles, and where human judgment is structurally required &#…
The Future of WordPress Agencies in 2027: Seven Predictions From the Trenches
Seven predictions about the structural future of WordPress agencies in 2027 — with confidence levels. From solo-agency parity to MCP infrastructure, compliance …
Custom AI Agents for WordPress Plugin Development: A Full Repo Tour
A detailed walkthrough of six custom Claude agents used daily at Wbcom Designs for WordPress plugin development: wp-builder, wp-fixer, wp-releaser, wp-verifier,…