The Big-Site Readiness Checklist: 11 Things I Check Before Any List View Ships
I run this 11-point checklist against every list view we ship, because five rows in a demo will never tell you the truth about how it behaves at 2,000.…
Writing
Notes from inside the studio
WordPress, BuddyPress, Laravel, Astro, AI. Search the archive or filter by topic.
Five Releases in a Week, and Almost None of It Was Features
Our team shipped five product releases this week. Almost none of it was features. Here is what real money, currencies and timezones taught us.…
Twelve Products, One Vendor: What Building the Whole Stack In-House Actually Buys You
Most WordPress platforms are assembled from five or six vendors who have never spoken to each other. We spent the last two years building every layer ourselves.…
BuddyNext 1.0.8: The Release Where I Stopped Adding Features
262 commits, and most of them are invisible. Why 1.0.8 is the BuddyNext release I am proudest of: scale that holds, moderation that does not punish good members…
Eventonomy for Developers: Custom Tables, a 100% REST API, and Seams All the Way Down
Eventonomy is a platform you build on, not a closed box. A developer’s tour of the events plugin I built on custom tables: the eventonomy/v1 REST API, the…
The Complete Picture of BuddyNext: WordPress’s Community Layer, and How Fast It Keeps Growing
I rebuilt community for WordPress from scratch, and the part I did not fully expect is how fast it compounds. Instead of another changelog, here is the whole of…
Learnomy for Developers: The Hooks, REST API, and Extension Seams Behind 1.4.0
Learnomy is a platform you build on, not a closed box. A developer’s tour of what 1.4.0 opens up: the question-type registry, the content-standards bridge…
Shipping Jetonomy for iOS: a native app for your WordPress community
How I built and shipped Jetonomy, a native iOS app that takes any Jetonomy-powered WordPress community mobile: the stack, WordPress Application Passwords auth, …
The complete WordPress platform I wish I had built on ten years ago
A decade of addons taught me I was building pieces of one platform. Here is what that platform looks like now: community in Jetonomy, media in MediaVerse, learn…
I spent a decade inside BuddyPress. Here is why I built BuddyNext.
After more than 60 BuddyPress addons and two community themes, I rebuilt community for WordPress from scratch. This is the honest story of why, and what it took…
Scale Is the Feature: Why I Built Learnomy
A founder note on the bet behind Learnomy. Most WordPress LMS plugins demo beautifully and break the moment your academy grows, because they are built on the wr…
The Token Bill Comes Due: LLM Cost Guardrails Every Founder Needs
The industry shifted from tokenmaxxing to CFO scrutiny. Anthropic at $47B annualized, a CLI tool claiming 91.8% token savings, and a developer cutting Claude Co…